Tatsat

People, Planet and Profits!

This Feels Like a Dream…. July 22, 2009

I am just into my second post and it feels like I am already hitting my writer’s block! Or has this become a cliche to put it by every aspiring writer who has got nothing to convey but is excited to do so……!

Why am I excited??

Cadbury has started a new This feels like a dream campaign. Cadbury Dairymilk has officially become Fairtrade certified. It has already started working with various NGO’s and trusts in Ghana and also built 365 well inthe communities there. Trying to make a statement i guess.

And to top it, the Teej Bazar at Hauz Khas is about to begin in less than 24 hours! For those who still have no idea about Teej Bazar, it is being organized by Tatsat, AADI and Ujala members. AADI is an NGO working with people with disabilities around New Delhi. There will be a SHRINGAAR (which is a henna and bangles event) and also a Painting Exhibition, “Monsoon Mystique” by Sanjay Biswal. Even if you cannot make it tomorrow that is the 23rd, not to worry, this even is on for two days. If you are in facebook, here is the link to the event and this is the link to the group Tatsat. We also have a fan page here.

Isn’t it ironic that the country whose most famous icon had sung praises to the virtue of cottage industries is poised to leap into the stratosphere to find a place among the Titans. Isn’t it even more ironic that like the classic tale of Dr. Jekyll and Mr. Hyde, our country has two Indias. One India Shining….the India that is poised at the precipice of history, to grab the pen of fate to make its own history and share it with the rest of the world, and, the other India which is still coming to terms in living with this stark adversity in the rural areas, in some corners of the country where there isn’t even electricity. Some of the parts have been unfortunately dealt by the hand of fate to be in the”epicenter” of terrorism as Mr. Chidambaram puts it. If not terrorism, there is naxalism or separatism or other kinds of desi-isms like (babudom, corruption and bribery) which have eaten into the dreams and aspirations of these people. I was going through an article from Times Of India where the person says to the journalist in question that he (read journalist) does not understand the life there (the village). How farther shall we go before we can unite again? This disparity exists even in the more developed regions of the country!

With such a scenario developing, it might actually turn out to be a blessing in disguise that the USofA sneeze has made the whole world to catch Swine Flu. The economic crisis which is decreasing the exports and foreign demand has forced the government to look into its largely untapped rural segment of the population which has also been dubbed as the Sleeping Tiger in an era of epithets where our erstwhile economy was compared to the Elephant compared to the chinese economy which was dubbed as the Dragon!.

So the world should be beware of the Tiger which is atop an Elephant! Hopefully the new Indian economy which rises by the time the crisis has been deemed over to make the new and real India to be poised not just to share a table with the titans but also to be one of them!

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2 Responses to “This Feels Like a Dream….”

  1. wHo? Says:

    Agree: Rural sector has immense potentiala nd needs attention.
    Disagree: Things like Teej Bazaar and Cadbury’s campaign have anything to do with crisis and all.
    NGOs will keep on working even when the economy turns strong.


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